EBL Next Gen is for next generation of existing EBL Priority customers. To be enrolled the parent (current Priority customer) must maintain the required Priority relationship threshold with EBL.

To avail and continue EBL Next Gen relationship they must maintain: This threshold must be maintained individually by the EBL Next Gen customer, not by a parent or family member

• Minimum BDT 30 lac in Current/Savings Account; or
• Minimum BDT 50 lac in a mixed portfolio with at least 50% in CASA.

(“Your Relationship Manager will guide you on how your existing balances can be aligned to qualify.”)

Under the updated criteria, customers must maintain the required balance themselves. A parent’s Priority balance cannot be used to qualify for EBL Next Gen. EBL Next Gen eligibility is based entirely on own individual Priority relationship with EBL. They can however be enrolled under Family Priority (Family Priority threshold must be met).

Your Relationship Manager will guide you on how your accounts and portfolio can be structured to qualify.

An EBL Next Gen customer enjoys all regular EBL Priority (1001) facilities, which typically include:

• Dedicated relationship management
• Priority service at branches
• Preferential banking solutions and offers

On top of this, EBL Next Gen customers enjoy exclusive lifestyle benefits across coffee shops, dining, hotels & resorts, grooming, wellness and more.

EBL Next Gen brings a curated lifestyle ecosystem, including:

• Coffee Club – Discounts at premium cafés such as Gloria Jean’s, Café Sao Paulo, Smith’s Café Regalo, Beansprout Café & Bistro, Espresso House and Artisan Coffee.
• Foodie Club – Complimentary dinner vouchers at selected fine dining venues and hotels in Dhaka, Sylhet, Rajshahi, Khulna and Chattogram.
• Learning – Music learning support through YAMAHA,
• Pets – vet services through AniMedCare.
• Wellness & Fitness – Discounts at Aamra Active and Gravity Fitness Plus.
• Hotels & Resorts – Attractive room, spa and food offers at leading resorts and hotels including Mana Bay, Dream Square, DuSai Resort, Grand Sylhet, Nazimgarh, Ocean Paradise, Ramada by Wyndham and Mermaid Beach Resort.
• Grooming, Clothing & Lifestyle – Vouchers and discounts at Truefitt & Hill, Persona, Artisan and Salon Expert.

Eligible EBL Next Gen customers will receive details of their benefits through EBL’s communication channels (such as SMS, email or bank communication). At partner outlets, you will typically:

• Use your EBL VISA priority signature Debit card or
• Present the voucher as instructed

Yes. EBL Next Gen customers will receive a Visa Priority Signature Debit Card with a distinct product code and unique design, reflecting their exclusive segment status.

Standard card fees and charges (if applicable) will follow EBL Priority Schedule of Charges. Any special fee waivers or promotional offers for EBL Next Gen customers will be communicated during onboarding. Please contact your Relationship Manager or nearest EBL branch for the latest details.

While EBL Next Gen retains all the core benefits of regular Priority Banking, it is specifically crafted for the next generation of Priority families. The segment focuses more on:

• Lifestyle, travel and leisure
• Learning and self-development
• Wellness, grooming and modern urban experiences

This allows younger Priority customers to enjoy benefits more aligned with their stage of life, while still being part of EBL’s exclusive Priority ecosystem.

Yes, subject to maintenance of required Next gen Threshold.. Your Relationship Manager will confirm how many family members can be tagged under the EBL Next Gen segment under your relationship.

If the parent’s Priority relationship no longer meets the required minimum threshold, EBL reserves the right to review and reclassify the EBL Next Gen status and its associated benefits. Customers will be informed of any such changes as per bank policy.

Enrollment is simple for an existing customer who meets all criteria:

1. The customer must fall within the age bracket and have parents who are existing EBL Priority customers.
2. The customer must maintain the required Priority relationship threshold in their own account.
3. Parents cannot transfer or reallocate their existing balances with EBL to make their children eligible.
4. The required balance must be injected as fresh funds to EBL into the customer’s own account.
5. After meeting eligibility, the customer can contact their Relationship Manager or visit an EBL Priority Center to complete documentation and KYC.

Yes. To keep the segment fresh and relevant, EBL may add, revise or discontinue partners, offers and benefits from time to time. Any updates to the EBL Next Gen proposition will be communicated through official EBL channels and updated on this webpage.

For any queries about EBL Next Gen:

• Reach out to your EBL Priority Relationship Manager or
• Call the EBL Contact Center, or
• Visit your nearest EBL Priority Center/branch

-Upon Special Approval from Priority VC. Conditions applied*