Climate Education and Policy Advocacy

Somoy Nature

Somoy TV has achieved significant recognition by winning the EBL Climate Change Action Award for its pioneering initiative called Somoy Nature. This project effectively addresses the critical gap between complex scientific research and public understanding regarding environmental crises. Through a structured five step workflow, the production team creates data driven explainer videos that simplify essential topics like water security and disaster risks. The initiative has reached over twenty million people across various digital platforms and has successfully reduced public panic during national environmental emergencies. Expert collaborations ensure that every video report is scientifically accurate while remaining highly accessible to general audiences. National researchers and disaster management experts have praised the program for its essential role in fostering community resilience and informed policymaking. Looking forward, Somoy TV aims to expand this successful model across South Asia to tackle shared regional challenges together. This prestigious award highlights the vital role of media in building a climate smart society through responsible journalism and innovative visual storytelling.

We are planning to establish a dedicated Climate, Environment and Nature Desk to provide regular coverage of regional and global climate issues, which will be among the first such initiatives in Bangladesh’s media landscape.

- Md A J Sagor, Host, Concept & Development Lead, Somoy Nature, Somoy TV.

https://www.thedailystar.net/environment/climate-crisis/climate-action/news/impactful-solutions-driving-green-future-4098291